High school students from across Louisiana encouraged to design new Louisiana Seafood logo.
Louisiana Seafood Promotion & Marketing Board Seeks New Look Through Student Design Competition
(UNITED STATES, 10/10/2017)
Louisiana Lt. Gov. Billy Nungesser and the Louisiana Seafood Promotion and Marketing Board (LSPMB) in partnership with the Louisiana Department of Education announced the search for a new logo and brand for the Louisiana Seafood program.
The student design competition encourages all high school-aged students across the state to use their creativity, innovation and love for Louisiana’s seafood to design and submit a new logo for the program, incorporating the healthy and delicious crab, crawfish, fish, shrimp, oysters and alligator that comes from the state’s waters.
“Seafood is at the heart of so many of our favorite traditions, memories and dishes here in Louisiana,” said Lt. Gov. Billy Nungesser. “I challenge students from every corner of the state to think about what they love most about Louisiana seafood and submit a logo design that visually demonstrates what we love in Louisiana – fish, cook and eat.”
The contest is open to all high school-aged students throughout Louisiana (ages 14-18).
In 1984, the State of Louisiana created the Louisiana Seafood Promotion and Marketing Board to support Louisiana’s world-class commercial fisheries industry and respond to changes in the marketplace and in the environment. The Board is composed of members appointed by the lieutenant governor representing all of the different sectors of the industry.
The logo should reflect the mission of the Louisiana Seafood Promotion and Marketing Board and represent all Louisiana seafood species (shrimp, blue crab, oysters, crawfish, fish and alligator).
“The Louisiana Seafood Promotion and Marketing Board’s logo design competition presents an exciting opportunity for students across the state,” said State Superintendent of Education John White. “Not only will the competition challenge them to think creatively about the intersection of art and culture, but it also allows them to give back to their home state in a unique way. I encourage schools to promote the competition to their students, and I look forward to viewing the artwork submitted by our talented young people.”
All entries must be accompanied by a short essay (150-250 words), in response to the following questions: What do you love about Louisiana seafood, What inspired the design of this logo? What is your favorite way to enjoy Louisiana seafood?
“A new brand and logo for the Louisiana Seafood industry will allow us to stay competitive as we continue to battle cheap imports. We know and everyone that tastes our fresh seafood knows we have the best flavor. I am excited to see what the young people of our state create to represent such a vital industry to Louisiana’s economy, communities and families,” said Chalin Dalaune, Chairman, Crab Task Force, Louisiana Seafood Board.
For more information on the Louisiana Seafood student design competition,click here.
Seafood is at the heart of so many of Louisiana's favorite traditions.
About The Louisiana Seafood Promotion & Marketing Board
Louisiana Seafood is known for its abundance, taste, quality and variety. Nearly 1/3 of the seafood consumed in the contiguous United States is harvested fresh from Louisiana waters. Louisiana is the number one provider of shrimp, oysters, crab, crawfish and alligator in the U.S. and a close second in fin fish.
In 1984, the State of Louisiana created the Louisiana Seafood Promotion and Marketing Board to support their vast historical commercial fisheries industry. Although seafood had grown from a subsistence economy to a world class operation, it was challenged by dramatic changes in the marketplace and in the environment.
The commodities board was mandated to strengthen and revitalize the Louisiana seafood industry, to identify threats and execute strategic plans to meet them head on and overcome them. The Board is composed of 15 members appointed by the Governor. And each represents a sector of the industry: harvesters, processors/wholesalers, restauranteurs/retailers, fisheries resource managers, public health officers, and marketing specialists.
The Board's operating budget is derived from license sales to Louisiana commercial fishermen and seafood wholesalers/retailers, as well as state and federal grants.
Source: The Louisiana Seafood Promotion & Marketing Board
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