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A scientist performing trials at a Cellana lab. (Photo: Cellana)

New omega-3 line of algae-based products launched

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Wednesday, June 13, 2012, 22:40 (GMT + 9)

Cellana, Inc announced the launch of its ReNew™ brand and ReNew™ Omega-3 line of algae-based products at the GOED (Global Organization for EPA and DHA) conference being held this week in Boston, Massachusetts. The ReNew™ brand was developed to meet the growing demand for more sustainable Omega-3 human health products, animal nutrition products, and biofuel feedstocks.

The ReNew™ portfolio is comprised of four main product categories:

ReNew™ Omega-3

Compelling scientific evidence continues to show the health benefits of a diet rich in the Omega-3 fatty acids EPA and DHA. This has led to an increase in worldwide consumption of fish and fish oils — the main sources of Omega-3 EPA and DHA oils currently. However, unknown to many, fish that contain these valuable Omega-3 fatty acids get them from eating microalgae — the original source of Omega-3s in the ocean — or other fish that have consumed microalgae.

(Image: cellana)



Cellana's line of ReNew™ Omega-3 products includes ReNew™ EPA and ReNew™ DHA.  These products enable producers to Cut Out The Middle Fish™ and supply renewable, more sustainable, and vegetarian Omega-3 products without contributing to potential overfishing or exposure to fish-based pollutants such as mercury, dioxins, and PCBs.

ReNew™ Feed

As the demand for protein increases worldwide, so does the search for sustainable, nutrient-dense feed sources and additives.  ReNew™ Feed leverages algae's ability to enhance the nutritional value of feed and provide an alternative, more sustainable, high-protein feed source for the aquaculture and animal feed markets. Multiple ReNew™ Feed feeding trials for finfish, shellfish, pigs, chickens, and cattle, among other species of farmed animals, have been ongoing since 2010 in the US, Europe, and Asia.

Fish feed. (Image: Bodo University, DOE Webinar/Cellana)

ReNew™ Fuel

Humans’ dependence on fossil fuels threatens the planet’s energy security, environment, and economy. Algae-based biocrude applications provide renewable, sustainable, and economic alternatives for transportation fuels, particularly jet fuels for commercial and military aircraft. ReNew™ Fuel is currently being tested by major energy companies, as well as by large-scale producers and refiners of petroleum-based fuels and biofuels from crop-based feedstocks.

ReNew™ Algae 

Algal biomass consists of natural oils, proteins, and carbohydrates from which many valuable products can be derived for human nutrition, animal nutrition, and biofuel applications.

The ReNew™ product line is derived from Cellana's scalable, sustainable, and patented ALDUO™ algae production technology. This technology, refined at Cellana's six-acre Kona Demonstration Facility on Hawaii's Big Island, has produced more than 9 tonnes of algal biomass for commercial testing.

"We plan to target the high-value nutraceutical market with our ReNew™ Omega-3 product line, which will enable Cellana to produce simultaneously ReNew™ Feed and ReNew™ Fuel products from the same algae at competitive prices within their respective markets," stated Martin Sabarsky, president and CEO of Cellana.

"The ReNew™ Omega-3 line of products is the result of the most sustainable algae-based production technology on the planet," Sabarsky continued. "It's not fish. It's not fermentation. It's the future."

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