Welcome to FIS   Sponsored By
Subscribe to FIS | Register with FIS | Advertise with FIS | Newsletter | About FIS | Contact us
   


Captured in the cold and crystalline waters of the Arctic, the Norwegian stoker is a nutritious and firm fish with a lot of flavor.(SeafoodFromNorway)

More than 3,500 sales points join the fresh Norwegian 'fogonero' (Saithe - Pollachius virens) campaign

Click on the flag for more information about Spain SPAIN
Monday, September 16, 2019, 17:00 (GMT + 9)

  • Last year 700 tons of this white fish were sold in Spain with quality assurance of Norwegian Sea products
  • The fresh Norwegian saithe is a very versatile, healthy, tasty option and at a very affordable price, both for everyday cooking at home and in menu options for restaurants

Madrid - More than 3,500 sales points throughout Spain, including the main distribution chains, join the fresh Norwegian "fogonero" (saithe) campaign. The Norwegian Seafood Council  has the collaboration of the Association of Fish Wholesale Companies of Madrid (AEMPM) and the Spanish Federation of Fish and Frozen Products Retailers (FEDEPESCA) for this campaign, which has begun with an action in Mercamadrid in collaboration with the AEMPM in which  professionals from fish markets, distribution and hospitality companies have been able to know better the Norwegian "fogonero", a fish with flavor and at the best price, through tastings of product and different materials informative to incorporate to their sales points.

"The objective of this campaign is to support fishmongers' and distribution chains so that they can offer consumers fresh saithe, a fish with a guarantee of quality and Norwegian origin," says Bjorn Erik Stabell, director of the Norwegian Seafood Council . “In addition, it is a fish that fits perfectly in the daily diet and cuisine of Spanish homes and also in the menu options of the hotel establishments, since it is a tasty and quality fish at a very affordable price,” he adds.

The campaign includes different materials for sales points such as information brochures, banners and posters, as well as outdoor advertising, on television and social networks, and a collaboration in the Karlos Arguiñano program, which will introduce the "fogonero" as a good option in the kitchen of the daily life of Spanish homes in usual preparations such as stews, oven or batter, and for a price for all budgets.

Fresh Norwegian "fogonero" (Saithe - Pollachius virens)

The Norwegian "fogonero" comes from certified fishing companies with the blue seal of sustainability MSC. Last year 700 tons of this white fish were sold in Spain with a guarantee of origin, which shares family - gadiform fish - with skrei, fresh cod and traditional or salted cod.

[email protected]
www.fis.com


 Print


Click to know how to advertise in FIS
MORE NEWS
New Zealand
Oct 18, 22:00 (GMT + 9):
Mussel breeding programme expected to generate USD 126m a year
United Kingdom
Oct 18, 19:00 (GMT + 9):
Brexit agreement is gateway to UK’s exit from CFP
Worldwide
Oct 18, 17:00 (GMT + 9):
Weekly movements of fishmeal and fish oil (Norway, China, Peru) - W41
Norway
Oct 18, 16:50 (GMT + 9):
Export movements of Atlantic salmon - W41
United Kingdom
Oct 18, 07:00 (GMT + 9):
New tool offers interactive look at seafood environmental and social perfomance
United Kingdom
Oct 18, 06:00 (GMT + 9):
Regional strategy seeks to help East Anglia revive its fisheries after Brexit
United States
Oct 18, 05:10 (GMT + 9):
Federal court rules expansion of Washington industrial shellfish aquaculture 'unlawful'
Guyana
Oct 18, 03:50 (GMT + 9):
WWF presents five-year sustainable marine fisheries management plan
Canada
Oct 18, 00:20 (GMT + 9):
Oceana´s investigation reveals widespread seafood fraud in Canada (Video)
United Kingdom
Oct 17, 23:00 (GMT + 9):
UK and Faroe Islands sign fisheries agreement
Peru
Oct 17, 22:50 (GMT + 9):
Giant squid exports expected to grow 20% this year
Chile
Oct 17, 22:30 (GMT + 9):
Osorno court condemns Multiexport Foods subsidiary for contaminating Rupanco Lake
Canada
Oct 17, 22:20 (GMT + 9):
New tool can help lobster fishery adress impacts of climate change
Indonesia
Oct 17, 19:50 (GMT + 9):
Consortium of companies seal cooperation agreement with Norwegian company on fish farming
United Kingdom
Oct 17, 19:00 (GMT + 9):
IN BRIEF - Sawfish numbers in global stronghold are dropping, prompting calls for fishing protection



Lenguaje
FEATURED EVENTS
  
TOP STORIES
Chinese vessel fined USD 1 million for illegal fishing
Ghana Owners of the Chinese fishing vessel, Lu Rong Yuan Yu 956 will have to pay a USD1 million fine for illegal fishing in Ghana and additional USD 22,700 (GHS 124,000) for having fish onboard. The Chines...
Reports show EU countries have not enforced fish discard ban
European Union Three major European countries have not enforced the EU ban on fish discards, threatening the sustainability of European fish stocks. Environmental lawyers from ClientEarth have released three report...
Government rejects inaccurate statements about unilateral increase of jack mackerel quota
Peru The Ministry of Production says that the quota of 138,000 tons of jack mackerel applies to waters under national jurisdiction and is therefore not set by the OROP-PS The SPRFMO set...
EC pushes for long-term sustainability of Baltic stocks at AGRIFISH Council
European Union Fisheries ministers are meeting at the AGRIFISH Council in Luxembourg on 14 and 15 October to reach a political agreement on the Baltic fishing opportunities for 2020. Karmenu Vella, Commissioner for ...
 
Maruha Nichiro Corporation
Nichirei Corporation - Headquarters
Pesquera El Golfo S.A.
Ventisqueros - Productos del Mar Ventisqueros S.A
Wärtsilä Corporation - Wartsila Group Headquarters
ITOCHU Corporation -Headquarter-
BAADER - Nordischer Maschinenbau Rud. Baader GmbH+Co.KG (Head Office)
Inmarsat plc - Global Headquarters
Marks & Spencer
Tesco PLC (Supermarket) - Headquarters
Sea Harvest Corporation (PTY) Ltd. - Group Headquarters
I&J - Irvin & Johnson Holding Company (Pty) Ltd.
AquaChile S.A. - Group Headquarters
Pesquera San Jose S.A.
Nutreco N.V. - Head Office
CNFC China National Fisheries Corporation - Group Headquarters
W. van der Zwan & Zn. B.V.
SMMI - Sunderland Marine Mutual Insurance Co., Ltd. - Headquarters
Icicle Seafoods, Inc
Starkist Seafood Co. - Headquearters
Trident Seafoods Corp.
American Seafoods Group LLC - Head Office
Marel - Group Headquarters
SalMar ASA - Group Headquarters
Sajo Industries Co., Ltd
Hansung Enterprise Co.,Ltd.
BIM - Irish Sea Fisheries Board (An Bord Iascaigh Mhara)
CEFAS - Centre for Environment, Fisheries & Aquaculture Science
COPEINCA ASA - Corporacion Pesquera Inca S.A.C.
Chun Cheng Fishery Enterprise Pte Ltd.
VASEP - Vietnam Association of Seafood Exporters & Producers
Gomes da Costa
Furuno Electric Co., Ltd. (Headquarters)
NISSUI - Nippon Suisan Kaisha, Ltd. - Group Headquarters
FAO - Food and Agriculture Organization - Fisheries and Aquaculture Department (Headquarter)
Hagoromo Foods Co., Ltd.
Koden Electronics Co., Ltd. (Headquarters)
A.P. Møller - Maersk A/S - Headquarters
BVQI - Bureau Veritas Quality International (Head Office)
UPS - United Parcel Service, Inc. - Headquarters
Brim Ltd (formerly HB Grandi Ltd) - Headquarters
Hamburg Süd Group - (Headquearters)
Armadora Pereira S.A. - Group Headquarters
NOAA - National Oceanic and Atmospheric Administration (Headquarters)
Mowi ASA (formerly Marine Harvest ASA) - Headquarters
Marubeni Europe Plc -UK-
Findus Ltd
Icom Inc. (Headquarter)
WWF Centroamerica
Oceana Group Limited
The David and Lucile Packard Foundation
Ajinomoto Co., Inc. - Headquarters
Friosur S.A. - Headquarters
Cargill, Incorporated - Global Headquarters
Benihana Inc.
Leardini Pescados Ltda
CJ Corporation  - Group Headquarters
Greenpeace International - The Netherlands | Headquarters
David Suzuki Foundation
Fisheries and Oceans Canada -Communications Branch-
Mitsui & Co.,Ltd - Headquarters
NOREBO Group (former Ocean Trawlers Group)
Natori Co., Ltd.
Carrefour Supermarket - Headquarters
FedEx Corporation - Headquarters
Cooke Inc. - Group Headquarters
AKBM - Aker BioMarine ASA
Seafood Choices Alliance -Headquarter-
Austevoll Seafood ASA
Walmart / Wal-Mart Stores, Inc. (Supermarket) -Headquarter-
New Japan Radio Co.Ltd (JRC) -Head Office-
Gulfstream JSC
Marine Stewardship Council - MSC Worldwide Headquarters
Royal Dutch Shell plc (Headquarter)
Genki Sushi Co.,Ltd -Headquarter-
Iceland Pelagic ehf
AXA Assistance Argentina S.A.
Caterpillar Inc. - Headquarters
Tiger Brands Limited
SeaChoice
National Geographic Society
AmazonFresh, LLC - AmazonFresh

Copyright 1995 - 2019 Fish Info & Services Co.Ltd| All Rights Reserved.   DISCLAIMER